I was rather dubious when I heard Biba was to be relaunched yet again. As an iconic brand created by the true original, Barbara Hulanicki, it seems to have been relaunched more times than the Sugababes have metamorphasised. You honestly want to say let the Biba brand alone and just give it up and let it lie forgodssakes.
So I was pleasantly surprised and rather amazed at the cohesiveness of
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